Step by step

Taking two sections at a time, lift them and twist them towards the outside of the pair. Then seal the ends by tucking them under

Tips
Keep an eye on its time in the oven: just a moment too long, and your brioche will change from soft and golden to dark and dry.
Trivia
Brioche lies behind the famous phrase uttered by Marie Antoinette, wife of Louis XVI, who, with reference to the people who complained about the high price of bread, said: "If they don’t have bread, let them eat brioche!"